With things always changing it can be hard to stay ahead of the game in the marketing industry. If you want to be competitive – rank high on Google SERPs, show up in the local pack, and just generally be able to grow your law firm’s business – you need to invest time (or hire…
Does your law firm understand the differences between statements of Vision, Mission, Core Values, Goals, and Objectives? Vision (a verbal image of what you ultimately want to achieve) Mission (your firm’s purpose and reason for existence) Core Values (your firm’s beliefs, brand, and identity) Goals (the results you desire to accomplish) Objectives (measurable targets along…
How Does SEO Help Law Firms? In this article, we review the basic fundamentals of SEO for lawyers, as well as give specific tips and examples that you can easily apply to your website. This will ultimately help your law firm start showing up first in search engine results. You’ll also get an understanding of…
Lawyers are great at many things, but unfortunately, and in most cases, business isn’t always one of them. As is to be expected, in law school, you are taught to analyze cases and make effective legal arguments. However, not many law schools teach you how to run a successful law firm. We’re talking about the…
